Tips for Chicago Booth MBA

The structure of Booth’s two main personal statement essays is unusual and difficult. The essay below is a clear enough guideline for building your own essays, especially if you’re already a strong writer. But if...

two young applicants have earned admission to INSEAD

Acing INSEAD’s MBA Application Essays

Applying to INSEAD's MBA program can feel like navigating a complex labyrinth, with its requirement of seven essays totaling 2,000 words, not including the optional ones. People looking to simply repurpose their other personal statements...

graduate student writing personal statement

Statement of Purpose vs. Personal Statement

Most graduate programs require only a personal statement, but many (particularly, some of the BigTen schools) require both a personal statement AND a statement of purpose. Many applicants can find the distinction confusing, so we’re...

Ten Tips for Acing Your MBA Interview

At Gurufi, we focus on helping clients brainstorm, build, write, and revise powerful personal statements that move the needle on their admissions. But just because we don’t charge for the other stuff doesn’t mean we...

Stanford GSB MBA essays

Stanford GSB Essay Tips

Gurufi.com helps clients brainstorm, build, write, and revise their personal statements. With 17 years of industry experience, Gurufi’s Ivy League-educated consultants and editors have helped thousands of applicants earn admission to their dream schools.            Last...