March 2024 - Consultants' Corner

Can You Use a Personal Statement for Multiple Applications?

A vibrant illustration depicts a man in a sweater, cheerfully popping out from an oversized green recycling bin brimming with papers, in a whimsically messy office. The bin is humorously adorned with a 'RECYCLE' emblem, emphasizing the theme of reusing. Papers flutter through the air, mimicking the man's buoyant spirit towards the concept of repurposing content. The chaotic desk, cluttered with documents and a computer displaying a text document, signifies the multitasking involved in tailoring personal statements for various applications. The room is adorned with academic certificates, hinting at the academic nature of the applications, while a night sky visible through the window implies dedication to the task, regardless of the hour. — Mastering the Art of Essay Recycling: A Clever Approach to Tailoring Your MBA Applications

As the flowers bloom and spring arrives, many of you are planning your MBA applications. One of the most common questions I get as an MBA personal statement consultant is whether and how to reuse personal statements.

Indeed, applying to business schools is a time-consuming process, often involving multiple application essays to multiple programs. With each institution looking for specific traits and experiences in candidates, it’s imperative to craft applications that resonate with each program’s unique ethos. As such, it’s vital that you take a thoughtful approach to reusing parts of or entire essays for multiple applications. This blog post will delve into strategies to efficiently manage and tailor your MBA applications, ensuring your efforts are both effective and coherent.

If you’re more of a video learner, check out this presentation we did for GMATClub. It also includes an example of how to use a Stanford GSB MBA application essay for Duke Fuqua. Gurufi has nearly 15 years of experience helping applicants get into top programs. We focus exclusively on personal statements, CVs, and other written aspects of your application, so we deliver excellent products at affordable price points (see our perfect rating on GMATClub!).

Understanding the Landscape

Most MBA applicants apply to 6-8 programs. Given the fact that most applicants are also working professionals, this can constitute a real time commitment. As such, it’s important to apply in a manner that produces excellent results while not wasting time. The approach we outline here not only improves your chances of acceptance but also allows you to target a range of schools that align with their professional goals and personal values. In other words, we seek to achieve maximum results in the most efficient way possible.

The Golden Rules of Application Management

Individualized Approach

The cornerstone of a successful application strategy is treating each application as a standalone project. This means deeply understanding what each school values, how you align with these values, and how the program fits into your career trajectory. This tailored approach ensures that your applications are not only relevant but also compelling to each respective admissions committee.

Avoiding the Shoehorn Trap

A common pitfall in application management is attempting to force-fit an essay or personal statement crafted for one school into another’s application. While this might seem like a time-saver, incongruent essays can dilute your message and reduce the impact of your application.

The Art of Repurposing

Efficiency doesn’t have to come at the cost of personalization. Repurposing content across applications is a practical strategy, provided it’s done judiciously. Identifying universal themes in your story that resonate with multiple programs can allow you to reuse content without compromising the bespoke nature of each application.

Practical Steps to Application Mastery

Deep Dives and Brainstorms

Brainstorming is the most important aspect of personal statement writing that most people ignore. There are many ways to do it, but however you do, DO NOT SKIP this step. Begin your application journey with a thorough research phase for each program, focusing on its unique characteristics and values. This phase is crucial for tailoring your application narratives to echo what each school holds in high regard. Also be sure to consider how you fit within the program and what you hope to accomplish.

Crafting and Refining

Start with a comprehensive draft for your first application, focusing on creating a compelling narrative that reflects your aspirations, achievements, and the impact you wish to make. This initial effort lays a solid foundation, making subsequent applications easier to manage.

Strategic Borrowing

With a robust initial essay, you can strategically borrow elements for other applications. This doesn’t mean copying and pasting entire sections without thought. Instead, adapt and tweak these elements to fit the new context, ensuring they align with the next school’s specific prompts and values.

A Symphony of Applications

Managing multiple MBA applications is akin to conducting a symphony—each piece must be played with precision and care, yet all must harmonize to create a compelling overall narrative. By understanding each program’s unique requirements, maintaining authenticity in your narratives, and strategically repurposing content where appropriate, you can navigate the application process with confidence and efficiency.

Embarking on this journey with a clear strategy and an open mind can transform the daunting task of application management into an opportunity to deeply reflect on your goals, values, and the impact you wish to make through your MBA journey.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Eight Tips for Starting Your MBA Application

It’s spring, so MBA applicants looking to submit in R1 2024 have begun the process of building their applications. At Gurufi, we’ve helped thousands of applicants earn admission to their dream schools, so we understand not just the process, but the mindset and strategy, needed to earn admission into top MBA programs.

In this video, we break down some early tips for thinking about your MBA application.

Starting your MBA application journey can be both exhilarating and daunting. With the aim of demystifying this process, we’ve compiled a video with eight essential tips to help you navigate the complexities and position yourself for success. Here, we distill those insights into a comprehensive guide for prospective MBA candidates.

Dream Realistically Big

Your personal statement is your chance to shine, to showcase your aspirations and dreams. But it’s crucial to balance ambition with realism. Reflect on your experiences and achievements to gauge the scale of your dreams. Your aspirations should be a natural extension of your past successes, demonstrating potential growth rather than an implausible leap.

The Power of Elegance in Writing

For STEM applicants, and indeed all applicants, the quality of your writing is as crucial as your quantitative skills. Strive for writing that is lean, direct, and impactful, without unnecessary embellishments. Your narrative should be clear, concise, and compelling, ensuring your ideas resonate powerfully with the admissions committee.

Listen to Your Intuition

Choosing between multiple MBA offers can be overwhelming. Trust your gut instincts—they’re often your subconscious synthesizing information faster than you can consciously. Consider not just the prestige of the program but where you feel you’ll truly thrive, as happiness and fit are paramount for success.

Focus on the Future

While your past achievements are important, your personal statement should primarily be forward-looking. Describe your experiences and current activities in a way that convincingly presents your envisioned future as attainable and aligned with your identity, skills, and accomplishments.

Thrive, Don’t Just Survive

An MBA should not be viewed merely as a stepping stone, but as a valuable phase of your life where you should thrive and find joy. The right program for you is one that not only advances your career but also enriches you personally and intellectually.

To Hire or Not to Hire Help

The decision to seek professional assistance for your MBA application depends on your confidence in your writing and the strength of your support network. An expert’s perspective can provide valuable insights and highlight your strengths effectively, especially if you’re unsure about your narrative skills.

Consider the ROI

Conducting a Return on Investment (ROI) analysis helps quantify the financial implications of pursuing an MBA. Consider the cost of the program against potential earnings post-graduation to understand the financial commitment and its impact on your future.

Plan and Reflect Early

Start preparing for your application well in advance. While focusing on standardized tests, also begin reflecting on potential essay topics. Keep a notebook for spontaneous ideas related to your personal statement, allowing your subconscious to mull over the prompts and enrich your narrative.

In conclusion, applying for an MBA is a journey that requires thoughtful reflection, strategic planning, and a deep understanding of one’s goals and capabilities. By following these tips, you can craft an application that not only showcases your achievements and potential but also resonates with the ethos of your dream MBA program. Remember, the goal is not just to gain admission but to find a program where you will flourish and set the stage for a successful and fulfilling career.

Six Important Tips for Starting Your MBA Application

MBA Applicant at a crossroads — You’re at a pivotal moment in your life and career. Be thoughtful!

March is our transition month here at Gurufi. Most of our 2023-24 cycle MBA clients have submitted their applications, and many have already gotten great news. We are beginning to think about next year’s cycle. Though most schools won’t be releasing their application formats, essays, and deadlines until much later in the year, for people looking to apply in the 2024-25 cycles, the time to begin planning is now.

This is an immense decision, and in the coming months, we’ll have a lot of updates, strategies, and insights on specific schools and general application areas. But to start with, I wanted to give some big-picture things to keep in mind on this journey. The MBA journey is a significant decision that can propel your career to new heights. The application process can feel incredibly intimidating at the start, and as you begin, here are some critical things to contemplate that can enhance your application and set you on the path to success.

Self-Reflection and Clear Career Goals

The best MBA applications convey a sense that the applicant knows themselves: their motivations, strengths, weaknesses, and, most importantly, career aspirations. Business schools are not just looking for candidates with impressive resumes; they seek individuals with a clear vision of how an MBA will catapult them toward their career goals. Start by asking yourself why you want an MBA and how it aligns with your short-term and long-term objectives. An exercise I like to do with new clients is to ask them to write, in under 50 words, why they want to earn an MBA. At the start, many people have two answers: an answer they give themselves (more money, promotion, etc.) and an answer they would give to someone on the AdCom. Think through this answer deeply and work to produce a short, direct, and compelling answer that is both personally resonant AND would be compelling to someone on the Admissions Committee.

This introspection will strengthen your application and ensure that you choose programs that align with your aspirations. Articulating your goals convincingly in your essays and interviews demonstrates purpose and direction, qualities that admissions committees value highly.

Involve Your Loved Ones

If done right, an MBA will transform your career and your life. It’s a big deal. So, talk to your family and close friends about it. Ask for their support beforehand, tell them the dates when you’ll be in the thick of GMAT studying or will be overwhelmed with the combinations of work and applications. This will let them know when you need extra help and encouragement. When it comes to your personal statements, ask them, “How would you describe me to somebody who’s never met me?” Have conversations about your strengths and weaknesses with people you trust. This outside perspective is invaluable, especially as you prepare your personal statement. The more you can build a support system for this process, the better it will go for you.

Research and School Selection

Too many applicants look at the rankings and nothing else. Instead of just trying to contort your application into only the M7 schools, do real research to find programs that are a good fit. Yes, with so many MBA programs out there, selecting the right ones to apply to can be overwhelming. But we’re talking about two years of your life, a massive chunk of money, and a decision that will alter the trajectory of your career. Taking three weekends to do extensive research on many programs is time well-spent and intelligently invested. Thorough research into each program’s culture, curriculum, specializations, and networking opportunities is crucial. Look beyond rankings; consider how each program aligns with your career goals, learning style, and personal preferences. Engage with current students and alumni, attend information sessions, and, if possible, visit campuses to get a sense of the community and resources available. Tailoring your application to reflect how you fit with each program’s unique offerings shows the admissions committee that you have done your homework and are genuinely interested in what they offer.

Academic and Professional Preparedness

Business schools assess your academic readiness through your undergraduate GPA, GMAT or GRE scores, and other relevant coursework or certifications. While these metrics are important, your professional experience carries substantial weight. Highlight your leadership experiences, problem-solving skills, teamwork, and any impact you’ve made in your roles. Remember, it’s not about the quantity of your experiences but the quality and relevance. Showcasing a growth trajectory and the ability to overcome challenges can significantly strengthen your application. As you put together a list of schools, the place to begin is by asking yourself whether it’s vital that you attend any business school (or the best one you can get into) or whether you’re only interested in attending a top school. If it’s the former, then be sure to apply schools from across the range of selectiveness. The old college application rule of “three safe schools, three solid schools, three reaches” isn’t a bad one to follow.

Recommendations and Networking

Letters of recommendation are a critical component of your MBA application. A few years back, we made this detailed breakdown of how to get a great letter of recommendation. In fact, we’ve done a lot of content on this! Check this, this, and this out! (and see how my hair has changed over the years!  ) Letters are so important because they provide insight into your professional accomplishments and potential for future success. Choose recommenders who know you well and can speak to your strengths, leadership abilities, and how you’ve contributed to your workplace. It’s essential to brief your recommenders about your MBA aspirations and discuss specific instances they might highlight to support your application.

Networking with alumni and current students can provide invaluable insights into the program and can also enhance your application. These interactions can offer you perspectives that you can incorporate into your essays, making your application more robust and personal.

Authenticity and Personal Branding

In a sea of applicants, standing out is paramount. Your essays, resume, and interview are opportunities to showcase your unique story, values, and what you bring to the table. Authenticity is key; admissions committees can discern between genuine narratives and those crafted merely to impress. Reflect on your experiences, passions, and the challenges you’ve overcome. How have these shaped you and your career aspirations? Building a cohesive narrative that ties your past experiences with your future goals while highlighting how an MBA fits into this journey is crucial.

Your personal brand is the amalgamation of your professional experiences, personal values, and the unique perspective you bring. Consistency across all elements of your application in presenting this brand can make a significant impact. Whether through your essays, your recommenders’ anecdotes, or your interview responses, ensuring a coherent and authentic representation of yourself is vital.

As you’ll learn, your MBA application isn’t just you writing about strengths and stories that you already know. There’s a sense of self-discovery that this process entails. As you think about your life, aspirations, strengths, and weaknesses, keep an open mind, and remember that this is a two-way process. Just as the AdCom will be exacting in their assessments of you, you should think carefully about whether, how, and why various schools would fit your vision for your future.

By reflecting on your career goals, conducting thorough research on programs, demonstrating academic and professional preparedness, leveraging recommendations, and maintaining authenticity, you can craft a compelling application. Remember, the goal is not just to gain admission but to ensure that the program you choose is a stepping stone toward your envisioned future. Embrace this process as an opportunity to introspect and articulate your aspirations, and you’ll find that your MBA application is not just a formality but a pivotal chapter in your career narrative.