application tips Archives - Consultants' Corner

Ten Mistakes to Avoid in Your Medical School Personal Essay

A cartoon of a stressed-out student sitting at a cluttered desk with a laptop, books, papers, and a coffee cup, showing a worried expression with a thought bubble containing 5300 characters, a doctor, a hospital, and a ticking clock. — 5300 Characters Can Determine Your Life!

5300 characters. That’s all you have. After years spent taking demanding prerequisites, stuffing your CV full of volunteer, research, and clinical experiences, and studying for months for the MCAT, you have 5300 characters -about 700 words- to tell the admissions committee why they should take you. No pressure.

In our 18 years of helping clients build compelling personal statements for medical school, we have seen people make just about every mistake you can imagine. Sometimes people make amazing new ones, but mostly they tend to make the same ones that most of their fellow applicants make. Avoiding these mistakes can help you create a stronger, more effective personal statement. Here are some typical errors and advice on how to avoid them:

1. Being Too Generic

One of the most common mistakes is writing a generic personal statement that could apply to any applicant. Admissions committees read thousands of essays, so it’s essential to make yours stand out. Avoid clichés and broad statements like “I want to help people” or “I have always been passionate about medicine.”

Don’t open with a bedside story about the night your grandma died and please avoid, at all costs, the phrase “tears in her eyes…” Yes, you do need to provide specific examples and personal anecdotes that highlight your unique journey and motivations, but do it in a way that features how you really felt and acted, and not how you think the AdCom wants to see you or how you imagine the scene might play out in a Hallmark Channel Christmas movie.

Focusing Too Much on Others
While it’s important to acknowledge the influence of mentors, family members, or patients, your personal statement should primarily focus on you. Thus the “personal” in “personal statement.” Avoid spending too much time discussing other people’s achievements or stories. Admissions committees want to learn about your experiences, qualities, and aspirations. Make sure your essay centers on your journey and how it has prepared you for a career in medicine.

It’s fine if you weren’t the MVP of the team or the leader of the group. Focus on what you DID do, the role you played, and what it taught you.

Listing Experiences Without Reflection

A great personal statement is far more than just a narrative CV. Simply listing your experiences and accomplishments is not enough. Admissions committees are looking for reflection and insight. Explain the significance of each experience and how it has shaped your decision to pursue medicine. Discuss the skills and lessons you have gained and how they have prepared you for medical school and a medical career.

A good rule of thumb is to “tell fewer stories better.” Instead of stuffing six stories into your essay, instead focus on two or three. Remember, you have your Work & Activities section and secondary essays to cover additional ground.

Overemphasizing Academic Achievements

While academic achievements are important, your personal statement should provide a holistic view of who you are. Avoid focusing solely on your academic successes. Highlight your extracurricular activities, volunteer work, research, clinical experiences, and personal interests. This approach demonstrates that you are a well-rounded individual with diverse experiences and skills.

Typically, you don’t even mention your grades or academic awards in a personal statement. The committee will already have that data, so no need to rehash it.

5. Neglecting to Address Motivations

Your essay needs, at some point, to answer the “why medicine?” question. Admissions committees want to understand why you are passionate about medicine and what drives you to pursue this challenging career. Failing to clearly articulate your motivations is a common mistake. Reflect on the experiences and values that have led you to this path and explain them compellingly. This clarity helps the committee see your genuine commitment to the field.

Importantly, if you have extensive experience within a field such as nursing or public health and you are looking to transition into a medical career, you need to make sure that your “why medicine?” also covers the “why not just keep working within public health?”

Writing a Chronological Essay

Your personal statement doesn’t HAVE TO be chronological. Avoid simply recounting your life story in order. Instead, focus on a few key experiences that have been pivotal in your decision to pursue medicine. Use these experiences to illustrate your qualities, motivations, and readiness for medical school. A thematic approach can make your essay more engaging and impactful. And, if done well, opening a bit further forward, then in your second paragraph doing a “soft reset” and telling your full story can be really effective.

7. Using Complex Language and Jargon

While it’s important to write professionally, using overly complex language or medical jargon can make your essay difficult to read. It also feels stiff and inhuman at a moment when you are trying to establish a sense of connection with your reader. Aim for clarity and simplicity. Write in a way that is accessible to a broad audience, including those who may not have a medical background. Clear and concise writing is more effective and demonstrates strong communication skills.

8. Failing to Show Personal Growth

Medical schools are looking for applicants who demonstrate personal growth and the ability to learn from experiences. Failing to show this growth is a missed opportunity. Reflect on the challenges you have faced and how you have overcome them. Discuss what you have learned from your experiences and how they have prepared you for a career in medicine. This reflection shows maturity and resilience.

9. Not Proofreading Carefully

Typos, grammatical errors, and awkward phrasing can detract from the quality of your personal statement. Not proofreading carefully is a common mistake that can be easily avoided. After writing your essay, take the time to proofread it multiple times.

Not getting outside help.

Consider seeking feedback from mentors, peers, or professional consultants to catch any errors you might have missed. A polished, error-free essay reflects your attention to detail and professionalism. Obviously, this is something we can help you with at Gurufi.com, but if you cannot afford outside services, then lean on people whose writing you trust and also see what resources your school provides, as many will help former graduates even some years after they leave.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top medical schools. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Ten Tips for Getting a GREAT Letter of Recommendation

College-aged student handing over CV and personal statement to a smiling professor in a colorful cartoon office setting, with books, laptop, and certificates in the background. — As with all parts of your application, you need a smart strategy for Letters of Rec

In the competitive world of applications—whether for college, graduate school, or a new job—a strong letter of recommendation can be a deciding factor in your favor. At Gurufi, where we specialize in personal statements, CVs, and letters of recommendation, we have seen firsthand how a well-crafted letter can make a substantial difference. Despite the fact that they play a pivotal role, far too many people simple hand them off to letter-writers and don’t have a thoughtful plan to ensure they get the most of their letters. Here is a 10-part guide to writing a strong letter of recommendation.

recommendation.

Ask for a STRONG Letter of Recommendation

When I worked as a professor, I would write a letter for anybody who asked… but not everybody got a strong letter. If you earned a B-, my letter would basically say, “Johnny was in my class, completed the assignments on time, and earned a passing grade.” I told people beforehand, “I’ll write you a letter because it’s part of my job, but you haven’t earned a strong one.” By contrast, a great student got a longer, more specific and detailed, and effective letter.

What’s the lesson here? Don’t just ask if somebody will write you a letter; ask if they’ll write you a STRONG letter. They may say “no,” or otherwise, hedge, which indicates that you need to find somebody else. And, if they were going to write you a strong letter beforehand, it helps to set the expectation that you are seeking a letter that highlights your strengths and capabilities in a compelling way.

Provide Your Personal Statement and CV

The best letters of recommendation are details, specific, and align with the core themes of your application. As such, to write a strong and detailed letter, your recommender needs to know about your achievements, goals, and experiences. Providing them with your personal statement and CV offers a comprehensive view of your background. Your personal statement will give them insights into your motivations and aspirations, while your CV will highlight your accomplishments and relevant experiences. This information helps them write a letter that is specific and tailored to the opportunity you are seeking.

When I wrote letters, having these documents was quite helpful in terms of making sure that I included details that complemented their application.

Offer to Meet with Them to Discuss Your Application

A face-to-face or virtual meeting can be incredibly valuable. During this meeting, you can discuss the specific points you would like them to mention in the letter. Share your goals, why you’re applying for this particular program or position, and any specific achievements you want to highlight. This conversation can also help you gauge their willingness and enthusiasm for writing the letter, and it provides an opportunity for them to ask questions to better understand how they can support your application.

Be Judicious About Who You Are Asking

Choosing the right person to write your letter of recommendation is crucial. Ideally, your recommender should know you well and be familiar with your work. This is FAR MORE important than simply choosing a big name. They should be someone who has observed your skills, achievements, and character firsthand and can write extensively about them. A letter from a well-known person may carry weight, but only if they truly know you and can provide a detailed and personal account of your abilities. Academic advisors, professors, direct supervisors, or mentors who have worked closely with you are often the best choices.

Provide Them with Plenty of Time

Respect your recommender’s time by asking them well in advance of your application deadline. A rushed letter may lack the detail and thoughtfulness of one that was written with ample time. Asking somebody at the last minute might, frankly, also really annoy them, and “annoyed” isn’t the state of mind you want your writer to have. Aim to ask at least a month before the deadline, and be clear about when you need the letter. This allows your recommender to plan their schedule and gives them the time to craft a well-considered letter.

Follow Up Politely and Be Sure to Thank Them Afterward

Once your recommender has submitted the letter, express your gratitude. A hand-written thank-you note is a courteous way to acknowledge their effort and support. Let them know how much you appreciate their help and keep them informed about the outcome of your application. A sincere thank you not only shows your appreciation but also leaves a positive impression for any future requests you may have.

If the deadline is approaching and you haven’t received confirmation that the letter has been submitted, it is appropriate to follow up politely. A gentle reminder can ensure that your application is completed on time without causing undue stress to your recommender.

Lastly, if you earn admission or get the job, be sure to forward that information to your letter-writer and thank them for it again.

Provide Context and Details

If there are specific experiences or projects you want your recommender to mention, provide them with details. For example, if you worked on a significant project under their supervision, remind them of the specifics and the impact of your work. This helps them include concrete examples that can strengthen your letter.

I always appreciated it when students said, “please emphasize my work on X, Y, or Z…” as it gave me clarity about what to include.

Stay Organized

Keep track of who you asked, when you asked, and the deadlines for each letter. This organization ensures you don’t miss any important dates and allows you to follow up as needed without appearing disorganized or forgetful.

Offer to Write a Draft

In some cases, your recommender might appreciate a draft letter that they can edit and personalize. This can save them time and ensure that the key points you want to be included are covered. However, this should be offered tactfully and only if you believe it will be helpful.

Letter writing is highly individualized, and different people will ask you for different things. Remember that you’re the one asking for a favor, so do whatever you can -within ethical boundaries- to help them help you.

Understand the Format and Requirements

Different institutions may have specific requirements for letters of recommendation. Make sure your recommender is aware of these requirements, whether it’s a particular format, length, or topics that need to be covered. Providing this information upfront can help them write a letter that meets all necessary criteria.

This is especially important if letters have to be uploaded to particular portals. Make sure that you provide clear instructions and perhaps even offer to set it up for them if they haven’t already.

Conclusion

Securing a strong letter of recommendation requires careful planning, clear communication, and consideration for your recommender’s time and effort. By following these steps, you can ensure that your letters of recommendation are compelling, detailed, and tailored to support your application. At Gurufi, we’re here to help you through every step of the process, ensuring that your application stands out for all the right reasons. Good luck!

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

How to Build Powerful Med School Secondaries

A four-panel cartoon illustrating the journey of a medical school applicant. In the first panel, a weary student stands at the start of a long, winding path carrying a heavy backpack filled with books, a laptop, and papers. In the second panel, the student, looking even more exhausted, reaches a point where the path splits into multiple smaller paths. In the third panel, the student sits on a rock, looking at a map while a mentor figure offers a bottle and smiles encouragingly. In the fourth panel, the student appears confident and focused, writing on a laptop with papers spread out around them. — The journey of a medical school applicant: From initial preparations to mastering secondary essays, with guidance and perseverance leading to success.

Here at Gurufi, we spend much of the late summer and early fall working with hundreds of clients to perfect their medical school secondaries. In my experience, at this point, applicants are quite exhausted by the immense work it takes to get to this point: studying for and taking the MCAT, getting letters of rec, completing your prerequisite courses, supplementing your clinical experience, completing the AMCAS, and ironing out your personal statement and Word & Activities sections. Now, you must complete a dozen or more additional school-specific essays. This naturally leads people to wonder how they can complement their existing materials in ways that maximize the value and impact of their secondaries. This post seeks to help you craft powerful secondary essays.

Secondary essays provide an opportunity to showcase your unique qualities, experiences, and motivations that make you a suitable candidate a specific medical school. Crafting effective secondary essays requires thoughtful reflection and a strategic approach. Here’s how to respond to common secondary essay prompts and tailor your responses for different schools:

1. Understand the Purpose of Secondary Essays

Secondary essays allow admissions committees to learn more about you beyond your primary application. Moreover, because the admission committees of particular schools craft these essays, they reflect questions that the AdCom obviously cares about. They are designed to assess your fit for the specific program, your alignment with the school’s values, and your readiness for the challenges of medical school. Understanding this purpose will help you craft essays that effectively convey your qualifications and aspirations.

2. Research Each School Thoroughly

Before writing your secondary essays, conduct thorough research on each medical school you are applying to. Understand their mission, values, curriculum, and unique features. Familiarize yourself with their specific programs, faculty, research opportunities, and community involvement. Talk to people at the school, including both faculty and staff if you can. This research will enable you to tailor your responses to align with the school’s specific expectations and culture.

3. Address Common Secondary Essay Prompts

While each school may have unique prompts, some common themes often appear in secondary essays. Here are strategies for responding to these common prompts:

a. Why This School?

This prompt asks you to explain why you are interested in attending that particular medical school. Be specific and detailed in your response. Highlight aspects of the program that resonate with your career goals and interests. Mention unique opportunities, such as specific research programs, clinical experiences, or community service initiatives, that make the school a good fit for you. Demonstrating a genuine interest and thorough knowledge of the school will strengthen your response.

One thing to beware of is writing a “school brochure” where you simply list a series of things that you like about the school. This doesn’t show much more than that you have access to Google. If you can explain in depth, using examples from your past, a few things really well, that is much better than mentioning a bunch of things. As with personal statements, saying one or two things really well is better than saying a bunch of things poorly.

b. Describe a Challenge You’ve Overcome

This prompt seeks to understand your resilience and problem-solving abilities. Choose a significant challenge you have faced, either personally or professionally. Describe the context, the actions you took to address the challenge, and the lessons you learned from the experience. Focus on how the experience has prepared you for the rigors of medical school and a career in medicine.

c. Diversity and Inclusion

Many medical schools value diversity and seek to understand how you will contribute to a diverse and inclusive community. Reflect on your background, experiences, and perspectives that contribute to your unique identity. Discuss how your experiences with diversity have shaped your worldview and how you plan to promote inclusivity in medical school and your future career.

d. Significant Research Experience

If you have significant research experience, this prompt allows you to highlight your contributions to scientific knowledge. Describe your research project, your role, and the impact of your findings. Explain how this experience has influenced your interest in medicine and your future career goals. Emphasize any skills you developed, such as critical thinking, data analysis, or teamwork.

There are three additional points that I’d make with this prompt. First, writing about science can be hard. It’s difficult to balance accuracy, clarity, and complexity. As such, this is among the most difficult kinds of admissions writing and you may want to think about getting help with someone experienced and adept with this. (like Gurufi! ) Second, think about how you view the role of science and research as you move forward. Do you (be honest) intend to continue doing research in and beyond medical school? If so, think about including this, even if briefly, in your essay. Lastly, also think about your research experience in the same way that you wrote about an important job in your Work & Activities section: did you grow, improve, receive additional responsibilities, or earn a promotion?

Professional Goals and Aspirations
This prompt asks you to articulate your career goals and how the medical school will help you achieve them. Be clear and specific about your short-term and long-term goals. Explain how the school’s resources, faculty, and curriculum align with your aspirations. Demonstrating a clear vision for your future and how the school fits into that vision shows that you are focused and motivated.

4. Tailor Your Responses

Tailoring your responses for each school is essential to demonstrate your genuine interest and fit. Use the research you conducted to incorporate specific details about the school into your essays. Mention faculty members you are excited to work with, unique programs that align with your interests, and community initiatives that you want to be part of. Personalizing your essays shows that you have a sincere interest in the school and have thoughtfully considered how it aligns with your goals.

5. Be Authentic and Reflective

Authenticity is key to crafting compelling secondary essays. Be honest about your experiences, motivations, and aspirations. Reflect on your journey and share meaningful insights that provide a deeper understanding of who you are. Avoid generic statements and clichés. Instead, focus on specific examples and personal stories that illustrate your points.

6. Show, Don’t Tell

I’m sure you’ve heard this before. I don’t love “show, don’t tell” as a piece of advice because it doesn’t feel actionable. You can get to the same idea by saying “tell a story and let the story demonstrate your traits.” Not as punchy, but more accurate. For example, instead of simply stating that you are passionate about medicine, provide examples that demonstrate your passion. Describe experiences that have solidified your commitment to the field and the actions you have taken to pursue your interest. This approach makes your essays more vivid and memorable.

If you need help with storytelling, check out this video. It was made for MBA applicants, but all of the core ideas apply to medical school applications. This other video also provides a useful way to attack the “show don’t tell” problem.

7. Edit and Revise

Writing effective secondary essays requires multiple drafts and revisions. After writing your initial draft, take a break and then revisit your essay with fresh eyes. Seek feedback from mentors, peers, or professional consultants to gain different perspectives. Revise your essays to improve clarity, coherence, and impact. Pay attention to grammar, spelling, and punctuation to ensure your essays are polished and professional.

BUT, do be judicious with who you send your essay to. Too many chefs spoil the broth.

Crafting effective secondary essays for medical school applications involves understanding the purpose of these essays, conducting thorough research, addressing common prompts thoughtfully, and tailoring your responses to each school. By being authentic, reflective, and detail-oriented, you can create compelling essays that resonate with admissions committees and enhance your chances of acceptance. Good luck with your applications!

Mistakes to Avoid When Planning Your Personal Statement, Secondaries, and Work & Activities

applicant preparing his medical school application — Have a plan for your entire medical school application before you begin

Of all the graduate and professional schools, medical school has the most onerous admissions process. Between MCATs, science prerequisites, personal statements, and secondaries, it can certainly feel overwhelming.

In the 15 years we’ve been helping applicants earn admission to their dream schools, we have become quite familiar with how difficult it can be to juggle all of the different pieces of written application materials. Crafting these components effectively requires a clear understanding of their distinct purposes and how they interrelate. This article will guide you through strategizing each part of the AMCAS application to present a compelling and cohesive narrative to admissions committees.

Planning Your Application

The best approach to tackling the AMCAS application is to begin with comprehensive planning. Start by reviewing the secondary essay prompts for all the schools you are applying to. While many of these prompts for the current application cycle may not yet be released, you can look at last year’s prompts, as they often remain largely unchanged. By gathering all the prompts, you can map out a plan to cover all your main points without redundancy.

The Personal Statement

The AMCAS personal statement serves two primary purposes: explaining the source of your interest in medicine and making the strongest case for your admission. Think of the personal statement as your opportunity to make a powerful impression on the committee in just 90 seconds. This requires focusing on depth, storytelling, and personal authenticity.

1. Depth and Storytelling: Your personal statement should delve deeply into your motivations for pursuing medicine. Use storytelling to illustrate your journey, highlighting pivotal moments that shaped your decision. Avoid generic statements; instead, provide specific examples that demonstrate your passion and commitment.

2. Personal Authenticity: Authenticity is crucial. Admissions committees want to see the real you, not an idealized version. Reflect on your unique experiences and perspectives, and convey them honestly. Authenticity resonates more than trying to fit a perceived mold of what a medical school applicant should be.

The Work & Activities Section

If the personal statement is about depth, the Work & Activities section is about breadth. This section allows you to demonstrate that you are a well-rounded candidate by showcasing a range of experiences. The main categories to cover are academic readiness, scientific bona fides, service, leadership, and character.

1. Verbs and Actions: Focus on what you did in each activity. Use strong, action-oriented verbs to describe your roles and contributions. This not only highlights your accomplishments but also demonstrates growth, initiative, and leadership.

2. “Most Significant” Entries: In the Work & Activities section, you have the opportunity to designate three experiences as “most significant.” Use these longer entries to provide depth to your application, complementing the breadth demonstrated in the other entries. If your personal statement focuses heavily on one or two areas, use these significant entries to balance your application by highlighting other aspects.

3. Avoid Redundancy: While it is fine to reference an experience mentioned in your personal statement, avoid repeating the same information. Instead, provide additional insights or details that were not covered in the personal statement.

The Secondary Essays

Secondary essays are school-specific and allow you to demonstrate why you are a good fit for each particular institution. These essays should be tailored carefully to address each prompt and align with the values and mission of the school.

1. School-Specific Fit: Research each school’s mission, values, and programs to understand what they are looking for in applicants. Use this information to craft essays that not only respond to the prompts but also highlight how your experiences and goals align with the school’s ethos.

2. Repurposing Text: While it is efficient to repurpose sections of text for multiple secondaries, do so with caution. Ensure that each essay remains responsive to the specific prompt and tailored to the school’s unique characteristics.

Integrating Key Concepts

As you compile these components, it is essential to integrate key concepts that medical schools value: leadership, service, advocacy, outreach, cultural competency, and diversity. Find ways to infuse your experiences with these themes, demonstrating your commitment through actions you have taken.

1. Leadership: Highlight instances where you have taken initiative, led teams, or influenced positive changes. This can be in academic, professional, or community settings.

2. Service: Showcase your dedication to serving others, whether through volunteer work, community service, or patient care experiences. Emphasize the impact you have made and the lessons you have learned.

3. Advocacy and Outreach: Demonstrate your involvement in advocacy or outreach efforts, especially those aimed at addressing healthcare disparities or improving community health. This shows your commitment to making a broader impact in medicine.

4. Cultural Competency and Diversity: Reflect on experiences that have enhanced your cultural competency and ability to work with diverse populations. Medical schools seek applicants who can navigate and contribute to diverse environments effectively.

Final Thoughts

Strategizing your AMCAS personal statement, Work & Activities, and secondary essays involves a careful balance of depth and breadth, authenticity, and strategic alignment with each school’s values. By planning ahead, focusing on what each section is supposed to accomplish, and integrating key concepts valued by medical schools, you can present a compelling and cohesive narrative that maximizes your chances of admission.

Remember, the goal is to provide a comprehensive picture of who you are as an applicant, highlighting both your qualifications and your personal journey toward a career in medicine. With thoughtful planning and execution, you can create an application that stands out and resonates with admissions committees.

The Role of Authenticity In Personal Statements

MBA AdComs consider a host of factors, but authenticity always rings true

Striking a Balance Between Authenticity and Cynicism

In my eighteen years of helping people earn admission into their dream schools, two kinds of applicants are quite common. The first type sees their application as merely a means to an end. They want to know what the admissions committee wants, and they’ll then try to shoehorn their life into that mold. The second type treasures pure authenticity, and insists on featuring the most important moments of their lives in their personal statements, even if they’re not quite relevant.

Neither of these approaches are quite right; the first is too cynical and the second focuses so much on “authenticity” that it forgets its purpose. The correct path is one that splits the difference, and this is what makes crafting a perfect personal statement so perplexing and difficult. On one hand, there’s a compelling need to present oneself in a way that resonates with the Admissions Committees (AdComs). On the other, there’s the inherent desire to remain authentic to one’s true self. With that in mind, how can you blend sincerity with strategic insight to unlock the gates to top-tier business schools?

Every Kind of Writing Has a Purpose

Let’s start with a fundamental truth: every kind of writing serves a specific purpose. The personal statement is one of the strangest kinds of writing in that it’s a blend of memoir, CV, and interview. For MBA application essays, the purpose is unequivocally to earn admission—not to bare your soul as you might on a dating app. Understanding this is pivotal. Your personal statement must be meticulously tailored to reflect the qualities, accomplishments, and experiences that AdComs value in prospective students… but not do so in a way that feels obviously manufactured. It’s about highlighting aspects of your life that align with the school’s ethos and expectations.

However, this does not mean fabricating stories or presenting an exaggerated version of yourself. The art lies in selecting genuine experiences from your life that best demonstrate these values. This approach ensures that your essay remains grounded in reality while strategically showcasing your compatibility with the school’s culture and objectives.

Okay… so HOW?

The Utility of Authenticity

Let’s begin by talking about authenticity within the context of a personal statement. Why is it crucial, especially when you’re consciously tailoring your essay? In short, authentic essays are better essays. Authenticity brings a certain richness to your writing. It makes your stories believable and relatable. An authentic essay does not feel forced; it flows naturally and engages the reader by weaving narratives that are both compelling and true to who you are.

This might sound like a contradiction—being authentic while also being strategic. However, think of authenticity in this context as being purpose-driven. You’re not just recounting your experiences; you’re strategically selecting stories that authentically illustrate your values and attributes that align with the school’s profile.

Two Keys to Balancing Authenticity and Strategy

Align Your Stories with Core Values

Begin by identifying 3-5 core values or attributes that your target school holds in high esteem. These can be gleaned from the school’s website, promotional materials, and by engaging with alumni and current students. Note the words and ideas that they repeat often or that they lead with. Once you have this list of values, brainstorm real-life stories from your own experiences that reflect these qualities.

For instance, if leadership is a recurrent theme in the school’s ethos, reflect on instances where you demonstrated leadership. Perhaps you led a project at work that turned around an underperforming department, or maybe you spearheaded a volunteer initiative that made a significant impact. These stories are effective not just because they show you possess desirable traits, but because they are rooted in your real experiences, lending credibility and authenticity to your narrative.

Don’t Overestimate the AdComs

A common mistake applicants make is overestimating the AdComs. It’s easy to imagine them as omniscient judges capable of seeing through any embellishment or strategic positioning in your essay. While it’s true that AdComs are adept at evaluating applications, they are not infallible. They are looking for well-crafted essays that are honest, forward-looking (that connect your intended past in a realistic way with what you’ve done and hope to learn in their school), and reflective of the candidate’s true potential and fit with the school.

As long as your essay is grounded in real stories that illustrate your claims, you shouldn’t worry too much about AdComs seeing through your strategy. The key is to be honest and thoughtful in your writing, ensuring that it is both reflective of your genuine self and strategically aligned with the school’s values.

Embrace Your Multifaceted Self

Remember: truthfulness is non-negotiable. When I tell you to be strategic, I AM NOT encouraging you to be in any way dishonest. An excellent essay is an ethical essay, and even if you don’t believe in ethics (which… wow, shame on you!) understand that there are many negative consequences to dishonesty, not least that your essay will often feel phony.

However, recognizing that every person embodies multiple facets of themselves is crucial. In your MBA application essay, you are simply choosing to highlight those aspects of your personality and experience that resonate most powerfully with the AdComs. This doesn’t mean you are being insincere; rather, you are showcasing the parts of your identity that best align with the academic and cultural milieu of the school you aspire to join.

Crafting an MBA application essay is a balancing act of authenticity, cynicism, and strategy. By aunderstanding the purpose of your writing, staying true to your stories, and strategically aligning them with the values of your target program, you can create a compelling narrative that is both sincere and persuasive. Remember, the goal is not just to tell a story, but to tell your story in a way that aligns with the expectations and values of the AdComs, opening the door to the next big step in your career and personal development.

Dos and Don’ts of Graduate School Applications

Colorful cartoon of a hopeful graduate school applicant at a desk, surrounded by thought bubbles depicting their journey, meeting with professors, library research, future career aspirations, considerations of finances, and overall happiness — Embark on your graduate school journey with clarity and purpose. This vibrant cartoon captures the essential steps and considerations every prospective student should think about.

After nearly 20 years of helping people get into the graduate schools of their dreams, I have a clear sense of what works and doesn’t. Since most graduate programs open their admissions portals in the fall, if you’re reading this now (end of April), that means you’re likely at the very start of your journey to graduate school, so here are some tips.

For many people, graduate school is the final step before embarking on a lifelong career. As a result, choosing the correct graduate school should be something you take very seriously. Keep these dos and don’ts in mind as you begin your search to help you make the right choice:

DO start your search early. Finding the right graduate school takes time and consideration. You’ll want to know the program you’ll be pursuing, the curriculum track that interests you the most, and the type of options each school has available.

DON’T choose a school based on name or ranking alone. The further along you get in your career, the more you’ll realize that if you’re not getting the education and guidance you actually need for success in your career, the name won’t make a difference. And five years after you graduate, nobody will care where you went. They’ll only care what you know how to do.

DO visit the schools in which you’re interested. Walk the campus, talk to professors, talk to the career placement office, and talk to current graduate students. Often LinkedIn can be an excellent way to connect with current and former students to ask them a few questions. Find out the types of jobs students are taking after graduating, see how invested the professors seem in their students’ futures, and test the responsiveness of the career services office to see if they’ll be an asset or a hindrance.

DON’T limit your choices too much. It’s important to cast a wide net when applying to schools. Especially at the start of the process. In addition to the schools that seem like perfect fits, pick a safety school or two just in case, as well as one or two schools that may seem completely out of reach given your scores and accomplishments.

DO research your desired industry. Find out what factors they consider when they hire out of school. What makes someone a good candidate for employment? What do they value, and what do they scoff at? Figuring it out from the perspective of your ultimate career will help you home in on a school that is right for you.

DON’T blitz apply to every program out there. While this seems like it might be a good solution, not only is it financially irresponsible, it’s also likely to hurt your chances. Instead of having the time to focus on perfecting the application and personalizing the essays for 4-6 schools, you’ll be pressed for time and likely to submit sub-par applications across the board. Remember, your personal statement for each respective school will need a fair amount of customization, which entails research, outlining, writing, and revising, so don’t overburden yourself to the point that you cannot complete all your applications in a way that makes your candidacy shine.

While the rank and reputation of a graduate school seem like the only reason to choose it, experts in every field will tell you that you’ll experience more success in life and your career if you choose a program that actually fits your needs. Make the effort to do your research and you’ll be rewarded in the long term.

Your MBA Application is About Your Future, Not Your Past

An MBA applicant in business attire standing at the start of a winding road leading to a bright horizon, with signposts labeled 'Leadership', 'Innovation', 'Global Impact', and 'Success' along the path, symbolizing the journey towards future achievements in business education and career. — Your Personal Statement is About the Road Ahead

Every year, Gurufi’s consultants help applicants build compelling personal statements that get them into their dream schools. There are many ways to write a great essay, but I’ve found that the best ones are always about the future.

Unfortunately, when most people begin writing their personal statements, their first thought is what from their past they hope to highlight. After all, since you’re trying to prove that you’re qualified and prepared for an MBA, wouldn’t the natural inclination be to delve into the past, highlighting accomplishments and experiences that define your current professional identity? However, this approach, while important, only tells half the story. The key to a compelling MBA application lies not in the recollection of the past but in the clear vision of the future.

In short, if you can provide a compelling, personal, and plausible vision for your future, your application will likely succeed.

The Future as Your Guiding Star

This is why when I run workshops to help people write personal statements, our first activity is called “Envisioning Who You Want to Become.” That’s because the starting point of your MBA application should be a forward-looking vision. It’s essential to have a concrete understanding of what and who you aim to become. This future-oriented perspective isn’t just about setting goals; it’s about envisaging a version of yourself that is more skilled, more knowledgeable, and more impactful. The clarity of this vision will not only guide your application but also your career trajectory.

Once you lay out your future in all of its specificity and ambitious glory, you need to reflect on how an MBA can bridge the gap between where you are now and where you hope to be. Understanding how an MBA will serve as a bridge from your current position to your future aspirations is crucial. It’s about recognizing the specific skills, networks, and knowledge that an MBA program can provide and how these elements are integral to achieving your long-term goals. This understanding demonstrates to the admissions committee that you have a clear purpose for pursuing an MBA, making your application more compelling.

Contextualizing Your Past

At this point, you may be saying, “yeah, okay… but my personal statement is my past, though, right?” Yes… and no. Your future goals are central to your application, and your past experiences and achievements play a significant role in laying the groundwork. The key is to contextualize these experiences in terms of your future aspirations. Each accomplishment, challenge, and learning experience from your past should be a building block that supports your journey toward your future goals. If your past, present, and future don’t align in a way that makes sense, your essay will be incoherent. A simple question that I often ask is “does this feel like the same person?” If the events from your past that you choose to highlight don’t serve to show that you’re likely to achieve the dreams you present, that won’t make sense to the reader.

A disjointed narrative that swings between past achievements and future aspirations without a connecting thread will weaken your application and undermine the sense of theme that any good essay has. The art lies in weaving your past experiences into a narrative that flows seamlessly into your future vision. This coherence in your story not only makes your application more compelling but also demonstrates your ability to strategize and plan for long-term objectives.

Selecting and Emphasizing Stories

When you take a future-directed mindset, the decision of which stories and accomplishments to include in your application will naturally be guided by their relevance to your future goals. Select experiences that showcase skills and qualities that are not only impressive in their own right but also pertinent to the future you envision. This selective approach ensures that every part of your application is working towards the same end goal – to showcase your potential as a future leader. Each story you include should be told with an emphasis on how it contributes to your future vision. It’s not just about what you achieved, but how those achievements have prepared you for future challenges and opportunities. A well-told story that connects your past success to your future potential can be a powerful tool in your application.

Inspiring Confidence in Your Future

Of course, the ultimate aim of your MBA application is to convince the admissions committee that you are not only a product of your past but a promise of the future. If your application can make the reader excited about what you are set to achieve and confident in your ability to do so, your chances of admission increase significantly. In fact, a future-focused application that effectively incorporates your past experiences positions you as a candidate with immense potential. When the admissions committee sees a candidate who not only has a clear vision for their future but also a solid foundation from their past to build upon, they tend to get excited about these applicants. In my experience, these are the ones who have success.

Starting with a clear vision of what you aspire to become, understanding how an MBA will help you get there, and then using your past experiences to reinforce this narrative, creates a compelling and coherent application. By focusing on the future, you not only align your application with your long-term goals but also present yourself as a candidate who is ready to embark on the transformative journey of an MBA program. The past is your foundation, but the future is your horizon – aim for it.

If you are struggling to bring together your past and future, have the editors / consultants at Gurufi give you a hand. Our personal statement editors and consultants have decades of experience helping clients get into top MBA programs. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook,Twitter, and LinkedIn.