Navigating Career Transitions in Your MBA Personal Statement

A cartoonish and vibrant scene of a character standing at a colorful crossroads, with one path leading to a creative industry represented by artistic elements and the other path leading to a corporate business environment with sleek buildings, symbolizing career transitions.
How do you manage a professional crossroads?

Though most applicants use an MBA to accelerate their climb within their current professional silo, many people use it to transition from one industry to another. For the past 15 years, Gurufi has helped thousands of applicants earn admission into top business schools, so we’re familiar with how to reposition yourself to use an MBA to alter your professional trajectory. Whether you have a non-traditional background or are making a significant career shift, your MBA personal statement is an opportunity to explain your journey, showcase your transferable skills, and demonstrate your readiness for this new path. Here’s how to navigate career transitions in your MBA personal statement effectively:

  1. Acknowledge Your Background

If there’s something about your application that worries you, don’t ignore it, try to hide it, or hope the Admissions Committee doesn’t think about it. This is a bad idea for one simple reason: it won’t work. The best advice for how to handle unusual -or even problematic- aspects of your application that you know your reader will have concerns about is the same advice you’d give to a balding friend trying to fool everyone with a bad combover: what you can’t fix, feature. That is, if you know that the reader will have concerns, take them on head-on and even find a way to make it something that explains and contextualizes your mission and successes.

Start by acknowledging your non-traditional background or current career. Be proud of your journey and the unique perspectives it has given you. Highlight the skills, experiences, and insights you’ve gained from your previous roles. For example, if you’re transitioning from a career in the arts to business, discuss how your creativity, project management, and communication skills are valuable assets in the business world.

When you do this well, you’ll find that the reader appreciates your uniqueness. Remember, AdComs don’t want to fill classes with 150 photocopies of the same person, so your unusual path can really be a strength.

  1. Explain Your Motivation for Change

Clearly articulate why you are choosing to transition careers and pursue an MBA. Admissions committees want to understand your motivations and how the MBA fits into your overall career plan. Explain the specific events or realizations that led you to this decision. Whether it’s a desire to acquire new skills, a passion for a different industry, or the need to advance to a leadership role, your reasons should be genuine and well thought out.

The main idea here is that your journey needs to feel coherent. The three points on the line -past, present, future- should feel like the same person, even if you’re making a pivot in your career.

  1. Highlight Transferable Skills

One of the most critical aspects of transitioning careers is highlighting your transferable skills. These are abilities that are relevant and valuable across various fields. For example, skills such as leadership, problem-solving, communication, and analytical thinking are highly transferable. Provide examples from your previous experiences that demonstrate these skills. If you managed a team, resolved a significant challenge, or developed a strategic plan, describe these experiences and their outcomes.

  1. Connect Past Experiences to Future Goals

Draw a clear connection between your past experiences and your future career goals. Explain how your background has prepared you for the MBA program and your desired career path. For instance, if you’ve worked in education and now aim to transition into educational technology, discuss how your teaching experience has given you insights into the industry that you plan to innovate. This connection shows that your career transition is a logical progression rather than a random leap.

  1. Demonstrate Your Commitment

Transitioning careers often requires significant effort and dedication. Demonstrate your commitment to this new path by discussing any steps you’ve already taken to facilitate the transition. This could include additional coursework, certifications, networking, or relevant projects. Showing that you’ve actively prepared for this change reinforces your seriousness and readiness for the challenges ahead.

The idea here is that you need to show that this isn’t just a pipedream, it’s an aspiration connected to a plan that you’ve been working.

  1. Address Potential Concerns

Admissions committees may have concerns about your ability to succeed in a new field, especially if your background is vastly different from the typical MBA applicant. Address these concerns proactively by discussing how you plan to overcome potential challenges. Highlight any relevant experience that may not be immediately apparent. For instance, if you lack a traditional business background, emphasize any quantitative or analytical skills you’ve developed in other contexts.

  1. Showcase Adaptability and Resilience

Career transitions often require a high degree of adaptability and resilience. Share examples of times when you’ve successfully navigated change, adapted to new environments, or overcome significant obstacles. These stories demonstrate that you have the perseverance and flexibility needed to thrive in an MBA program and a new career.

  1. Be Authentic

Authenticity is crucial in your personal statement. Be honest about your journey and your reasons for making a career change. Avoid embellishing your experiences or creating a narrative that doesn’t reflect your true motivations. Authenticity resonates with admissions committees and makes your personal statement more compelling and believable.

  1. Tailor Your Statement to Each Program

Each MBA program has its unique strengths and culture. Tailor your personal statement to align with the specific values and offerings of each program. Research the school thoroughly and mention how its resources, faculty, and network will help you achieve your career transition goals. This shows that you’ve done your homework and are genuinely interested in what the program has to offer.

  1. Seek Feedback and Revise

Finally, seek feedback from mentors, colleagues, or professional consultants like those at Gurufi. Constructive feedback can help you refine your personal statement and ensure it effectively communicates your career transition story. Revise your statement multiple times to polish your writing and strengthen your message.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top MBA programs. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

How to Get Advice for Your Personal Statement

A cartoon illustrating a 'Frankenstein Essay' scenario. A student holding a disjointed essay with visible seams and patches, resembling Frankenstein's monster. Surrounding the student are a roommate, a professor, a premed advisor, a friend, and a parent, all giving conflicting advice. The student looks confused and overwhelmed. The background includes a messy desk with books, notes, and a laptop.
Beware the dreaded “Frankenstein Essay”!

         Since founding Gurufi in 2008, I have helped clients fix, tighten, and rework probably 15,000 personal statements. Because I’ve had so many reps, I can instantly spot what I’ve come to call “the Frankenstein Essay.”

         These essays are distinctive for their abrupt change of voice, inexplicable jumps between narratives, and the overall sense that I’m not reading a single coherent essay, but rather a weird amalgam pieced together from the parts of five or six different sources. Whenever I get one of these, I’ll ask a client, “so, how many people did you show the first draft of your personal statement to?” Without fail, they’ll tell me that they showed everybody they could think of who might help: their roommate, a professor, the school’s premed / pre-law advisor, etc.

         This is a huge mistake.

         Look, it’s understandable that once you’ve finished your personal statement, you may feel a little apprehensive about what you have written, and as such it is only reasonable to seek out second and third opinions in order to make sure that you have overlooked nothing, the prose is tight, and you have made a compelling case for your candidacy.  But, just as an excellent revision and editing can make an average essay excellent, bad editing can wreck an essay. On such occasions, one is smart to heed the old aphorism that ‘too many cooks spoil the broth.’

         Once you have completed your first draft, you need to think carefully about how you go about using advice from other people.  Here are six pointers for how to get the best advice in order to turn your draft into an excellent final version you are proud of and happy with.

1.)  Be careful about who you pick.

Obviously, you want to get advice from someone who writes well, can be frank with you, and has some understanding of the field to which you are applying. If you choose to get advice from a boyfriend or your mother, for example, then be careful because they might give you an overly glowing review because of their esteem and love for you or may lack the qualifications to point out minor problems with your approach. Similarly, asking your English major friend to look at your Engineering graduate school essay is not a bad idea, but if you go that route, having someone involved in engineering (preferably in an academic capacity) also look at your essay is a good idea.

Good people to talk to are your academic advisor (if you are applying to graduate or professional schools) or guidance counselor (if you are applying to college).  I know that many people will take their essays to message boards and post them to see what people think of it. This is the one thing I would advise you NEVER to do. The problem here is that you have no real way to gauge someone’s level of expertise and you may get too much feedback from too many sources.

Which leads us to point #2…

  1. Don’t give it to too many people.

If you get critiques on your essay from 8-9 different people and you incorporate all of their suggestions, you will be pulled in too many directions and the essay will lose its sense of voice and focus. The old joke that a camel is a horse designed by committee applies here. Your essay cannot be everything to everyone, and you must accept this fact. There will always be something that someone would have done differently, so they will often naturally advise you that you should do something different than what you are doing.

  1. Ask follow-up questions

Whenever someone suggests a change, don’t be afraid to ask them about it. Sometimes you will agree with their rationale but disagree with the execution of the change. Also, through a conversation people will often help you see larger problems that you may have missed. People are often hesitant to give tough advice, and a friendly conversation can help you avoid this problem because by talking to someone, the person will see that you are serious about valuing their advice.

The most frequent form of advice that people will give is, “you should include _____.” Now, this is often useful advice, but because most personal statements have tight word caps, you can’t just add everything that might kinda-sorta be relevant. Thus, in my experience, one of the best questions you can ask is, “if you think that I should add ____, what do you think I should take out to make room for this new text?”

The reason is that writing is about choices, and just because something is relevant in the abstract doesn’t mean that it should be included in your essay. If their suggestion for what you should remove to make room for their suggested new text is something that you don’t think you can lose, then that may indicate that you should ignore this bit of advice.

Which brings us to Point #4:

  1. Don’t be afraid to ignore advice.

At the end of the day, this is *your* personal statement, and *your* future depends on how well you execute it. When someone suggests changes, consider their level of expertise (both as a writer and as a subject-matter expert), think about it carefully and, if you disagree, then don’t do it. Not every piece of advice given is good; often, you will receive terrible advice.

The final decision is yours, so take your role as the gatekeeper of advice seriously, and only let the best suggestions that work well with your theme, tone, approach and goal through.

  1. BUT, try to avoid pride of authorship

In my capacity as an admissions essay consultant, I often encounter customers who are furious when I tell them that they have things that they need to work on. It is almost as if they paid me $500 for me to tell them that their work was perfect, and they should not change a single letter.

Because a personal statement is so, well, personal, it can sometimes sting when someone gives you pointed advice. Try to see the bigger picture and embrace the process that will help you to move towards a better and stronger essay. Do your best not to see a critique of your essay as a criticism of you as a person, and rather see it as a positive moment that moves you one step closer to your goal.

  1. Consider using an essay editing service

They can be a bit expensive, but in the end, if you’re willing to tens -or even hundreds- of thousands of dollars on college or graduate school, spending a small fraction of that to get you into your desired school only makes sense. Getting into a top school, as opposed to an average one, is worth investing in.

Some things to consider:

-Make sure that they guarantee your satisfaction.

-Ask if they will work with you beyond just receiving a single revision back from you.  Often, it will take 2-3 exchanges with your editor to completely understand what you want to say, how you want to say it, and what core message you want to convey.

In the end, selecting the right editor / consultant is a personal choice about vibe and fit. We at Gurufi.com understand that admissions can be a stressful and opaque process, and our editors are fantastic at working with you to produce a powerful essay that reflects your personality and aspirations.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Ten Tips for Writing a Powerful Diversity Essay

10 Questions About Diversity Essays

A diverse group of students engaging in a lively discussion in a college setting, representing various ethnicities, genders, and backgrounds, highlighting their unique identities and perspectives.
Schools care a lot about diversity, so give real care to your Diversity Statement!

Perhaps no part of college or graduate school applications confuses people more than the diversity statement. Since we began helping applicants in 2008, Gurufi has helped hundreds of candidates craft compelling diversity statements, but so many times our consultations begin with them asking, “what am I even supposed to write here!?!?” This is especially true of international applicants applying to American schools, where discussions of diversity are more important.

In short, diversity statements offer a platform for applicants to highlight their unique backgrounds, experiences, and perspectives, demonstrating how they can contribute to a diverse and inclusive academic environment. Schools have repeatedly professed a desire in the educational benefits of diverse classes, so they use these statements to help build incoming cohorts that reflect a range of experiences, backgrounds, ethnicities, genders, and beliefs. Given this, how should you approach writing a powerful, honest, and effective diversity statement? In this blog post, we address ten common questions about diversity essays, providing insights and tips to help you craft a compelling and effective essay.

1. What is the purpose of a diversity essay?

The purpose of a diversity essay is to provide admissions committees with a deeper understanding of your unique background and experiences, and how these have shaped your perspectives and contributions. It allows you to showcase your ability to contribute to the diversity of the academic community and how your unique experiences have prepared you to succeed in a diverse environment. This essay helps the committee understand the value you bring to the institution beyond your academic achievements.

These essays emerged out of a changing American legal landscape where affirmative action (the country’s decades-old system of bringing greater racial and ethnic diversity to various educational and professional positions) was challenged and limited in certain ways. In short, schools can no longer ask applicants for their race for purposes of admission, BUT they may take a broader view of background as expressed through personal statements and diversity statements. Thus, to put a crass outcome-focused spin on it: if you’re from a background that’s traditionally underrepresented, here is a good place to explain that so that you can be identified as an applicant who, while otherwise qualified and prepared, would also add to the school’s diversity.

2. How can I effectively showcase my unique background in a diversity essay?

To effectively showcase your unique background, focus on specific experiences that highlight your identity, culture, and personal journey. You can’t just say, “I’m Black” or “I’m gay.” You have do the additional work of providing a narrative or story that makes clear how this demographic reality has shaped your experience, worldview, or aspirations. Discuss challenges you have faced and overcome, and how these experiences have transformed you or altered your trajectory. Be honest and authentic in your storytelling, and provide concrete examples that illustrate your unique perspective and contributions. Reflect on how your background has influenced your academic and professional goals and how you plan to leverage these experiences in your future endeavors.

3. What are some common topics for diversity essays?

Common topics for diversity essays include:
1. **Cultural Background:** Discuss your cultural heritage, traditions, and how they have influenced your identity.
2. **Challenges and Overcoming Adversity:** Describe significant obstacles you have faced and how you overcame them.
3. **Unique Experiences:** Highlight experiences that are unique to your background, such as growing up in a diverse community or being a first-generation college student.
4. **Community Involvement:** Share your involvement in community service or advocacy efforts that reflect your commitment to diversity and inclusion.
5. **Personal Growth:** Reflect on moments of personal growth that have shaped your values and perspective on diversity.

If you’re not from an underrepresented background and write an essay like this, then you have one of two choices. First, you can take a more expansive view of diversity that might include diversity of opinion, professional experience, or other aspects of your background. Second, (and far more complicated!!) you could acknowledge that you don’t come from such a background, but talk in substantive ways about how you have and will contribute to supporting diverse populations.

4. How can I connect my personal experiences to my academic goals in a diversity essay?

Connecting your personal experiences to your academic goals involves reflecting on how your background has influenced your academic interests and career aspirations. Discuss specific experiences that sparked your passion for your chosen field and how they have prepared you for academic success. Explain how your unique perspective will contribute to the academic community and how the program you are applying to will help you achieve your goals. Highlight any relevant skills, insights, or perspectives gained from your experiences that are applicable to your academic and professional aspirations.

I often ask clients to “tell me your origin story,” as though they’re a superhero who has to explain why they’ve elected to pursue this path. Thinking of background this way can provide ideas for a unique diversity statement.

5. What mistakes should I avoid in a diversity essay?

Common mistakes to avoid in a diversity essay include:
1. **Being Vague:** Avoid broad generalizations and provide specific examples and detailed descriptions. The best way to avoid this pitfall is through thoughtfully selected stories.
2. **Overemphasis on Hardships:** While discussing challenges is important, balance this with reflections on growth, resilience, and positive outcomes. Whatever challenge you’ve faced, the most important part of that story is your response to it.
3. **Ignoring the Prompt:** Ensure your essay addresses the specific question or prompt provided by the application.
4. **Neglecting to Proofread:** Spelling and grammatical errors can detract from your professionalism. Proofread your essay multiple times and consider having others review it.
5. **Lack of Authenticity:** Be genuine and honest in your writing, avoiding exaggerated or fabricated experiences. This is a real problem because often people don’t know what to write so they simply regurgitate what they expect their audience wants to hear.

6. How can I make my diversity essay stand out?

To make your diversity essay stand out, focus on authenticity, clarity, and compelling storytelling. Here are some tips:
1. **Be Yourself:** Let your unique voice and personality shine through your writing.
2. **Tell a Story:** Use a narrative structure to make your essay more engaging. Share specific anecdotes that highlight your key qualities and experiences.
3. **Show, Don’t Just Tell:** Use concrete examples to illustrate your points rather than making broad statements.
4. **Connect the Dots:** Clearly link your past experiences, present motivations, and future goals.
5. **Tailor to Each School:** Customize your essay for each program, highlighting why you are a great fit for their specific offerings.

7. How should I structure my diversity essay?

As with any essay, there is no set way that you MUST structure it. Rather, there are easier and harder ways, and ways that are better or worse suited for the kinds of things you want to emphasize. If that was a frustratingly vague answer, here is a sample(and only one; yours doesn’t have to be this way!) format you can use for your essay:

  1. **Introduction:** Start with a compelling story that captures the reader’s attention and introduces the main theme of your essay. Don’t try to write a hook. Those come across as gimmicky and forced.
    2. **Body:** Divide the body into several paragraphs, each focusing on a specific aspect of your background, experiences, and goals. Use this section to provide detailed examples and reflections.
    3. **Conclusion:** Summarize the key points of your essay and reiterate how your unique experiences will contribute to the academic community. End with a strong closing statement that leaves a lasting impression. A good tip is to return to your introduction and look at the ideas, words, phrases, and images you used. Select some to sprinkle throughout your conclusion. This will give the essay a sense of completeness, of coming full circle… as opposed to just stopping.

8. How can I highlight my contributions to diversity in a diversity essay?

Highlighting your contributions to diversity involves discussing specific actions you have taken to promote diversity and inclusion. Share examples of your involvement in diversity-related initiatives, advocacy efforts, or community service projects. Explain the impact of these activities and how they reflect your commitment to fostering an inclusive environment. Reflect on what you have learned from these experiences and how they have prepared you to contribute to the diversity of the academic community you are applying to.

9. What role does storytelling play in a diversity essay?

Storytelling plays a crucial role in a diversity essay as it makes your experiences and insights more relatable and engaging. Using a narrative approach allows you to illustrate your points with vivid, concrete examples that capture the reader’s interest. Stories help to humanize your essay, making it easier for the admissions committee to connect with you on a personal level. Effective storytelling involves setting the scene, describing the challenge or experience, and reflecting on the outcome and lessons learned.

10. How do I conclude a diversity essay effectively?

Concluding a diversity essay effectively involves reinforcing the key themes of your essay and leaving a lasting impression. Here’s how to craft a strong conclusion:
1. **Summarize Key Points:** Briefly recap the main themes of your essay without repeating them verbatim.
2. **Restate Your Contributions:** Reiterate how your unique background and experiences will contribute to the academic community.
3. **End on a Strong Note:** Use a powerful closing statement or call to action that underscores your enthusiasm and readiness to contribute to a diverse and inclusive environment.

Writing a compelling diversity essay requires thoughtful reflection and a clear presentation of your unique experiences and contributions. By addressing these common questions and incorporating the advice provided, you can craft an essay that authentically represents your background and demonstrates your commitment to diversity and inclusion. Remember to be genuine, specific, and reflective in your writing, and you will create a compelling narrative that resonates with admissions committees.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Three Tips for Scholarship Essays

A stressed graduate student sits at a cluttered desk with papers, scholarship applications, and a laptop. The student is holding a pen and jotting notes on a notecard, with symbols of leadership, community involvement, and achievements in the background, including a trophy, a community service medal, and a graduation cap. A thought bubble shows images of dollar signs and a graduation gown.
Getting a scholarship is often as stressful as getting in.

At Gurufi, we know that getting in is often only half the battle! Paying for it can be just as -if not more- stressful as applying. With the average cost of graduate school starting at nearly $50,000, getting a scholarship is an important way to defray costs and save a little money, as well as bolster your resume for the future. Writing an impressive scholarship statement is essential to your success, and keeping these tips in mind will put you on the right path.

 

Identify the key themes appropriately and use language that reinforces those themes. This can’t be stressed enough. Read the statement and make sure you understand exactly what they’re asking for. Most scholarship applications will explain precisely what kind of person they feel meets their qualifications, and all you have to do is interpret that correctly. While it will vary from essay question to essay question, you’ll typically see key themes related to leadership, community involvement, or milestones/successes in life. So that you don’t miss them, it’s a great idea to write these key themes on a notecard and brainstorm each one. Identify stories, successes, or key pivotal moments in your life or professional / academic journey that demonstrate these themes or attributes. Repeat the theme in your thesis statement and use it as the backbone for your whole essay.

 

Know your audience and cater to them. You’re not writing an essay that has to appeal to thousands of people. This is a targeted piece of writing designed to evoke a positive response from at most, a large committee, and at least, one or two individuals. This audience has a specific goal, and that goal is to find an applicant or applicants who they feel, in their completely subjective opinion, accurately and appropriately represent the organization, charity, company, group, estate, individual or other entity who will be providing the scholarship. Cater your language, your words, your stories, and your approach directly to this narrow audience. As long as you’re able to do this without pandering, your words will resonate with the committee in a positive way, and that can only help.

 

Make it personal. Your ultimate goal with a scholarship essay is to ask a committee of people to see you as something more than words on a page. You want them to see you as a person – a student, striving for success and overcoming burdens one at a time as you work hard and tire thanklessly to achieve your dreams. As you give examples in ways you’ve demonstrated leadership, or helped your community, or achieved certain goals in life, be specific. Show how these events impacted you emotionally and personally, and don’t be afraid to let your passion show through.

These three tips will provide you with some guidance as you tackle your scholarship essays. Remember, too, that sincerity and enthusiasm go a lot further than flattery and exaggeration, so be honest and transparent as you write. These committees don’t expect someone perfect – they want to find someone who they’ll be proud to call a scholarship recipient as you grow and succeed in life. Show them that you’re someone worth investing in.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Mastering the MBA Personal Statement: From CV to Compelling Story

Crafting an MBA personal statement can be daunting. For many applicants, it’s the most uncomfortable part of the application process, transforming a straightforward CV into a compelling narrative. Yet, mastering this challenge is crucial for standing out in a competitive field. Here’s a comprehensive guide to help you navigate from your CV to a polished personal statement.

The Right Mindset

Your personal statement is about your future. Unlike a CV, which lists past achievements, your essay should articulate a clear, specific, and feasible plan for your future. This plan should align with the strengths and resources of the schools you are applying to, guiding your selection of stories and experiences to highlight.

Begin by asking yourself: “What do I want to become and do?” Then, follow up with: “What specifically do I need to learn to make that happen?” and “What is the foundation that has prepared me to pursue this knowledge?” Your past achievements matter, but only in the context of how they have prepared you for your future goals.

The One Big Question: Storytelling

The heart of your personal statement lies in storytelling. Rather than providing a breadth of experiences, focus on a few well-chosen stories that convey your traits and readiness for your goals. Ask yourself:

  1. What traits am I trying to convey?
  2. How can I demonstrate that I’m ready to pursue my given goal?
  3. What stories convey those traits and demonstrate your preparedness?

Remember, showing is more effective than telling. Instead of stating, “I have great entrepreneurial instincts,” show it through a story, like, “When Jane and I built Xenotech, we identified an unserved niche in the market and created a plan to service it.” A compelling story should make clear the trait you’re trying to convey without explicitly stating it.

Building and Writing Great Stories

Every personal statement must answer the clear “why?” questions:

  • Why MBA?
  • Why now?
  • What is your vision for the future?
  • What experiences or potential do you have that supports this vision?

Incorporate “the steak and the sizzle” into your stories. The “steak” includes a clear rationale for why you need an MBA, why now is the right time, and evidence of your ability or potential, grounded in past experiences. This foundation ensures you are not bragging but demonstrating your qualifications.

The “sizzle” adds passion, excitement, and personality to your stories. Showcase human moments and personal interactions that reveal your leadership, learning, and moments of loss. Avoid being all steak or all sizzle. All steak with no sizzle is boring and misses the chance to let your personality shine. Conversely, all sizzle with no steak comes off as emotional but lacking substance.

Your Plan of Attack

  1. Get a Notebook: Write down your aspirations and the traits or skills you hope to acquire or build upon.
  2. Identify Stories: List instances where you demonstrated or failed to demonstrate these traits. Failure can be a powerful source for a compelling essay.
  3. Connect the Dots: For each trait, find a story that shows your excellence and readiness to achieve your goals.

Final Hints

Before you start outlining, have a clear sense of what you hope to emphasize. Distill your core positioning down to 2-3 sentences. Use brainstorming and freewriting to generate useful content. Remember, your core task is storytelling.

Conclusion

Mastering the MBA personal statement requires a balance of clear planning and engaging storytelling. By focusing on your future goals, selecting meaningful stories, and blending rational arguments with personal passion, you can create a compelling narrative that stands out. For more tips and personalized guidance, check out Gurufi.com, where we’ve helped over 10,000 applicants achieve their dream schools. Good luck!

Admissions Consultant Answers 10 Common Questions About MBA Personal Statements

A cartoon of a friendly admissions consultant answering questions from a diverse group of MBA applicants, with a whiteboard labeled 'MBA Personal Statement Tips' in the background.
Use These Ten Tips to Supercharge Your Personal Statement

When I agreed to respond to ten common questions that MBA applicants had, I promised that I wouldn’t say “it depends” to every question… even though there isn’t just one right way to do things! That said, here are my responses to the 10 most common questions I’ve been asked in seminars and various other places where I work with clients.

As with most aspects of an MBA application, you can absolutely do this yourself, provided you’re a decent-to-strong writer and have the time and patience to get this right. If you’re not confident, then by all means, getting professional is a smart idea. At Gurufi, we’ve been doing this 2008, and in that time we’ve helped thousands of applicants get into their dreams schools, from Wharton and Harvard to the full range of part-time and executive MBA programs.

1. What is the most important element of an MBA personal statement?

The most important element of an MBA personal statement is authenticity. Admissions committees are looking for genuine insights into who you are, what motivates you, and how an MBA fits into your career aspirations. Authenticity helps convey your true personality, values, and goals, making your personal statement more relatable and compelling. Avoid trying to fit into a perceived mold of what an ‘ideal’ candidate should be; instead, focus on presenting your unique experiences and perspectives.

Though applicants tend not to think about this, you should also view this process as two-way: schools are assessing you, but you’re also using the various phases of the application to assess whether you would thrive at a given school. If you’re inauthentic, you’re unlikely to find a school that positions you for happiness and sustained excellence.

2. How can I demonstrate leadership in my MBA personal statement?

Tell stories of times when you demonstrated key elements of leadership! This typically involves highlighting specific examples of times when you have taken initiative, influenced others, and made a meaningful impact. Use concrete stories from your professional or extracurricular experiences to illustrate your leadership abilities. Describe the challenges you faced, the actions you took, and the outcomes of your efforts. Additionally, reflect on what these experiences taught you about leadership and how they have prepared you for future leadership roles in your career.

I have found that telling one or two stories really well, with well-chosen details and thoughtful self-reflection, is a more effective way to project your leadership abilities than listing off accomplishments. (save that for your CV!)

3. What mistakes should I avoid in my MBA personal statement?

Some common mistakes to avoid in your MBA personal statement include:
1. **Being too generic:** Avoid using clichés or generic statements that could apply to any applicant. Instead, focus on specific details that are unique to your experiences.
2. **Lack of focus:** Ensure that your personal statement has a clear and coherent narrative. Avoid jumping between unrelated topics. Every essay should have one clear, central theme or thread that connects everything.
3. **Neglecting to proofread:** Spelling and grammatical errors can undermine your professionalism. Proofread your essay multiple times and consider having someone else review it.
4. **Overemphasis on accomplishments:** While it’s important to highlight your achievements, don’t come across as arrogant. Balance your successes with reflections on your growth and areas for improvement.

4. How should I structure my MBA personal statement?

The real answer is that there’s not one correct way to do it, necessarily. For instance, you need not adhere to strict chronology. In fact, if done thoughtfully, you can jump around so long as your theme and progression come across clearly. But, if you’re just looking for a template, you can use this one:

  1. **Introduction:** Start with a compelling story that captures the reader’s attention and introduces the main theme of your essay. DO NOT think in terms of hooks or overly dramatic or clever openings. They more often come across as cheesy or forced.
    2. **Body:** Divide the body into several paragraphs, each focusing on a specific aspect of your background, experiences, and goals. Use this section to provide detailed examples of your leadership, accomplishments, and learning experiences. For each paragraph, ask yourself three questions:

-How does this further my application?

-What does it say about me?

-How does it connect with the paragraphs before and after?

An essay that flows has clear, strong, and compelling answers to these questions.

  1. **Conclusion:** Summarize the key points of your essay and reiterate how an MBA will help you achieve your career aspirations. End with a strong closing statement that leaves a lasting impression. The best way to do this is to return to your introduction and sprinkle in words, references, or ideas that you began with. This helps to give the essay a sense of conclusion, and not just that it ends abruptly.

5. How can I highlight my career goals in an MBA personal statement?

To effectively highlight your career goals in your MBA personal statement, be specific about your short-term and long-term objectives. Explain how your past experiences have shaped these goals and why you are passionate about pursuing them. Discuss how an MBA from the specific program you are applying to will help you achieve your aspirations. Mention any particular courses, faculty members, or resources at the school that align with your career plans. This demonstrates that you have done your research and are genuinely interested in the program.

6. What role do extracurricular activities play in an MBA personal statement?

Extracurricular activities play a significant role in an MBA personal statement as they provide a fuller picture of who you are beyond your professional achievements. They can demonstrate leadership, teamwork, and time management skills. Highlight any roles where you took initiative, led a team, or made a significant impact. Discuss what you learned from these experiences and how they have prepared you for the challenges of an MBA program and your future career. Do be careful about just stuffing in stuff that isn’t relevant, though.

7. How can I make my MBA personal statement stand out?

Tell great stories and give a compelling vision of your FUTURE. The best piece of advice I can give to personal statement writers is that “the personal statement is about your future.” If you focus only on your past, it’s just a narrative CV. Obviously, you need to build the essay by referencing your past because past accomplishments / trajectory give context and credibility to your vision for your future.

Lastly, to make your MBA personal statement stand out, focus on authenticity, clarity, and compelling storytelling. Here are some tips:
1. **Be Yourself:** Let your unique voice and personality shine through your writing.
2. **Tell a Story:** Use a narrative structure to make your essay more engaging. Share specific anecdotes that highlight your key qualities and experiences.
3. **Show, Don’t Just Tell:** Use concrete examples to illustrate your points rather than making broad statements.
4. **Connect the Dots:** Clearly link your past experiences, present motivations, and future goals.
5. **Tailor to Each School:** Customize your personal statement for each program, highlighting why you are a great fit for their specific offerings.

8. How do I address a gap in my resume in my MBA personal statement?

Addressing a gap in your resume in your MBA personal statement involves honesty and framing the gap in a positive light. Briefly explain the reason for the gap without making excuses. Focus on what you did during that time, whether it was gaining new skills, volunteering, or personal development. Highlight any productive activities or learning experiences that occurred during the gap and how they have prepared you for an MBA program.

9. What are some tips for writing a compelling introduction for an MBA personal statement?

A compelling introduction sets the tone for your MBA personal statement and grabs the reader’s attention. Here are some tips:
1. Be willing to play with chronology. Think about the most pivotal moment in your professional life, and begin there. Tell that story. From there, you can in subsequent paragraphs rewind, reset, and contextualize. Use an interesting fact, a quote, or a brief anecdote to draw the reader in.
2. **Set the Scene:** Provide some context for your story or background.
3. **Introduce Your Main Theme:** Clearly indicate the main theme or message of your essay.
4. **Be Concise:** Keep the introduction short and to the point, leading smoothly into the body of your essay.

10. How should I conclude my MBA personal statement?

Your conclusion should reinforce the key points of your MBA personal statement and leave a lasting impression. Here’s how to craft a strong conclusion:
1. **Summarize Key Points:** Briefly recap the main themes of your essay without repeating them verbatim.
2. **Restate Your Goals:** Reiterate your career goals and how the MBA program will help you achieve them.
3. **End on a Strong Note:** Use a powerful closing statement or call to action that underscores your enthusiasm and readiness for the MBA program.

Writing an effective MBA personal statement requires careful thought, reflection, and planning. By addressing these common questions and incorporating the advice provided, you can craft a personal statement that authentically represents you, highlights your strengths, and demonstrates your readiness for the challenges and opportunities of an MBA program. Remember to be genuine, specific, and reflective in your writing, and you will create a compelling narrative that resonates with admissions committees.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top MBA programs. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Ten Tips for Getting a GREAT Letter of Recommendation

 College-aged student handing over CV and personal statement to a smiling professor in a colorful cartoon office setting, with books, laptop, and certificates in the background.
As with all parts of your application, you need a smart strategy for Letters of Rec

In the competitive world of applications—whether for college, graduate school, or a new job—a strong letter of recommendation can be a deciding factor in your favor. At Gurufi, where we specialize in personal statements, CVs, and letters of recommendation, we have seen firsthand how a well-crafted letter can make a substantial difference. Despite the fact that they play a pivotal role, far too many people simple hand them off to letter-writers and don’t have a thoughtful plan to ensure they get the most of their letters. Here is a 10-part guide to writing a strong letter of recommendation.

recommendation.

 

  1. Ask for a STRONG Letter of Recommendation

When I worked as a professor, I would write a letter for anybody who asked… but not everybody got a strong letter. If you earned a B-, my letter would basically say, “Johnny was in my class, completed the assignments on time, and earned a passing grade.” I told people beforehand, “I’ll write you a letter because it’s part of my job, but you haven’t earned a strong one.” By contrast, a great student got a longer, more specific and detailed, and effective letter.

What’s the lesson here? Don’t just ask if somebody will write you a letter; ask if they’ll write you a STRONG letter. They may say “no,” or otherwise, hedge, which indicates that you need to find somebody else. And, if they were going to write you a strong letter beforehand, it helps to set the expectation that you are seeking a letter that highlights your strengths and capabilities in a compelling way.

 

  1. Provide Your Personal Statement and CV

The best letters of recommendation are details, specific, and align with the core themes of your application. As such, to write a strong and detailed letter, your recommender needs to know about your achievements, goals, and experiences. Providing them with your personal statement and CV offers a comprehensive view of your background. Your personal statement will give them insights into your motivations and aspirations, while your CV will highlight your accomplishments and relevant experiences. This information helps them write a letter that is specific and tailored to the opportunity you are seeking.

When I wrote letters, having these documents was quite helpful in terms of making sure that I included details that complemented their application.

  1. Offer to Meet with Them to Discuss Your Application

A face-to-face or virtual meeting can be incredibly valuable. During this meeting, you can discuss the specific points you would like them to mention in the letter. Share your goals, why you’re applying for this particular program or position, and any specific achievements you want to highlight. This conversation can also help you gauge their willingness and enthusiasm for writing the letter, and it provides an opportunity for them to ask questions to better understand how they can support your application.

  1. Be Judicious About Who You Are Asking

Choosing the right person to write your letter of recommendation is crucial. Ideally, your recommender should know you well and be familiar with your work. This is FAR MORE important than simply choosing a big name. They should be someone who has observed your skills, achievements, and character firsthand and can write extensively about them. A letter from a well-known person may carry weight, but only if they truly know you and can provide a detailed and personal account of your abilities. Academic advisors, professors, direct supervisors, or mentors who have worked closely with you are often the best choices.

 

  1. Provide Them with Plenty of Time

Respect your recommender’s time by asking them well in advance of your application deadline. A rushed letter may lack the detail and thoughtfulness of one that was written with ample time. Asking somebody at the last minute might, frankly, also really annoy them, and “annoyed” isn’t the state of mind you want your writer to have. Aim to ask at least a month before the deadline, and be clear about when you need the letter. This allows your recommender to plan their schedule and gives them the time to craft a well-considered letter.

  1. Follow Up Politely and Be Sure to Thank Them Afterward

Once your recommender has submitted the letter, express your gratitude. A hand-written thank-you note is a courteous way to acknowledge their effort and support. Let them know how much you appreciate their help and keep them informed about the outcome of your application. A sincere thank you not only shows your appreciation but also leaves a positive impression for any future requests you may have.

If the deadline is approaching and you haven’t received confirmation that the letter has been submitted, it is appropriate to follow up politely. A gentle reminder can ensure that your application is completed on time without causing undue stress to your recommender.

 

Lastly, if you earn admission or get the job, be sure to forward that information to your letter-writer and thank them for it again.

 

  1. Provide Context and Details

If there are specific experiences or projects you want your recommender to mention, provide them with details. For example, if you worked on a significant project under their supervision, remind them of the specifics and the impact of your work. This helps them include concrete examples that can strengthen your letter.

I always appreciated it when students said, “please emphasize my work on X, Y, or Z…” as it gave me clarity about what to include.

 

  1. Stay Organized

Keep track of who you asked, when you asked, and the deadlines for each letter. This organization ensures you don’t miss any important dates and allows you to follow up as needed without appearing disorganized or forgetful.

 

  1. Offer to Write a Draft

In some cases, your recommender might appreciate a draft letter that they can edit and personalize. This can save them time and ensure that the key points you want to be included are covered. However, this should be offered tactfully and only if you believe it will be helpful.

Letter writing is highly individualized, and different people will ask you for different things. Remember that you’re the one asking for a favor, so do whatever you can -within ethical boundaries- to help them help you.

 

  1. Understand the Format and Requirements

Different institutions may have specific requirements for letters of recommendation. Make sure your recommender is aware of these requirements, whether it’s a particular format, length, or topics that need to be covered. Providing this information upfront can help them write a letter that meets all necessary criteria.

This is especially important if letters have to be uploaded to particular portals. Make sure that you provide clear instructions and perhaps even offer to set it up for them if they haven’t already.

 

Conclusion

Securing a strong letter of recommendation requires careful planning, clear communication, and consideration for your recommender’s time and effort. By following these steps, you can ensure that your letters of recommendation are compelling, detailed, and tailored to support your application. At Gurufi, we’re here to help you through every step of the process, ensuring that your application stands out for all the right reasons. Good luck!

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

The Personal or the Professional? What to Emphasize in Your MBA Personal Statement

A vibrant and cheerful cartoon illustration depicting the balance between professional and personal life in an MBA personal statement. The image is divided into two sections with a large figure in the center balancing scales. On the left side, a group of well-dressed professionals discuss and hold documents in front of charts showcasing various professional achievements such as bar graphs and pie charts labeled "Professional Achievements." On the right side, a colorful and lively scene features a person engaging with family and personal activities, including a child holding a teddy bear and another playing. The background includes drawings of family, hobbies, and personal growth symbols. The large central figure in a suit, representing the MBA applicant, balances the scales with "Professional" on one side and "Personal" on the other, indicating the importance of maintaining a balance between career accomplishments and personal qualities. The overall theme suggests that a successful MBA personal statement should highlight both professional achievements and personal attributes.

The Role of Authenticity In Personal Statements

Colorful cartoon of a young Caucasian male and an Asian female MBA applicants seated at a cafe table, surrounded by open laptops and scattered papers. They are deep in conversation, brainstorming about their personal statements, with other cafe patrons visible in the background. The setting is lively and focused, ideal for depicting the strategic planning of MBA applications.
MBA AdComs consider a host of factors, but authenticity always rings true

Striking a Balance Between Authenticity and Cynicism

         In my eighteen years of helping people earn admission into their dream schools, two kinds of applicants are quite common. The first type sees their application as merely a means to an end. They want to know what the admissions committee wants, and they’ll then try to shoehorn their life into that mold. The second type treasures pure authenticity, and insists on featuring the most important moments of their lives in their personal statements, even if they’re not quite relevant.

         Neither of these approaches are quite right; the first is too cynical and the second focuses so much on “authenticity” that it forgets its purpose. The correct path is one that splits the difference, and this is what makes crafting a perfect personal statement so perplexing and difficult. On one hand, there’s a compelling need to present oneself in a way that resonates with the Admissions Committees (AdComs). On the other, there’s the inherent desire to remain authentic to one’s true self. With that in mind, how can you blend sincerity with strategic insight to unlock the gates to top-tier business schools?

 

Every Kind of Writing Has a Purpose

Let’s start with a fundamental truth: every kind of writing serves a specific purpose. The personal statement is one of the strangest kinds of writing in that it’s a blend of memoir, CV, and interview. For MBA application essays, the purpose is unequivocally to earn admission—not to bare your soul as you might on a dating app. Understanding this is pivotal. Your personal statement must be meticulously tailored to reflect the qualities, accomplishments, and experiences that AdComs value in prospective students… but not do so in a way that feels obviously manufactured. It’s about highlighting aspects of your life that align with the school’s ethos and expectations.

However, this does not mean fabricating stories or presenting an exaggerated version of yourself. The art lies in selecting genuine experiences from your life that best demonstrate these values. This approach ensures that your essay remains grounded in reality while strategically showcasing your compatibility with the school’s culture and objectives.

Okay… so HOW?

 

The Utility of Authenticity

Let’s begin by talking about authenticity within the context of a personal statement. Why is it crucial, especially when you’re consciously tailoring your essay? In short, authentic essays are better essays. Authenticity brings a certain richness to your writing. It makes your stories believable and relatable. An authentic essay does not feel forced; it flows naturally and engages the reader by weaving narratives that are both compelling and true to who you are.

This might sound like a contradiction—being authentic while also being strategic. However, think of authenticity in this context as being purpose-driven. You’re not just recounting your experiences; you’re strategically selecting stories that authentically illustrate your values and attributes that align with the school’s profile.

 

Two Keys to Balancing Authenticity and Strategy

 

  1. Align Your Stories with Core Values

Begin by identifying 3-5 core values or attributes that your target school holds in high esteem. These can be gleaned from the school’s website, promotional materials, and by engaging with alumni and current students. Note the words and ideas that they repeat often or that they lead with. Once you have this list of values, brainstorm real-life stories from your own experiences that reflect these qualities.

For instance, if leadership is a recurrent theme in the school’s ethos, reflect on instances where you demonstrated leadership. Perhaps you led a project at work that turned around an underperforming department, or maybe you spearheaded a volunteer initiative that made a significant impact. These stories are effective not just because they show you possess desirable traits, but because they are rooted in your real experiences, lending credibility and authenticity to your narrative.

 

  1. Don’t Overestimate the AdComs

A common mistake applicants make is overestimating the AdComs. It’s easy to imagine them as omniscient judges capable of seeing through any embellishment or strategic positioning in your essay. While it’s true that AdComs are adept at evaluating applications, they are not infallible. They are looking for well-crafted essays that are honest, forward-looking (that connect your intended past in a realistic way with what you’ve done and hope to learn in their school), and reflective of the candidate’s true potential and fit with the school.

As long as your essay is grounded in real stories that illustrate your claims, you shouldn’t worry too much about AdComs seeing through your strategy. The key is to be honest and thoughtful in your writing, ensuring that it is both reflective of your genuine self and strategically aligned with the school’s values.

 

Embrace Your Multifaceted Self

Remember: truthfulness is non-negotiable. When I tell you to be strategic, I AM NOT encouraging you to be in any way dishonest. An excellent essay is an ethical essay, and even if you don’t believe in ethics (which… wow, shame on you!) understand that there are many negative consequences to dishonesty, not least that your essay will often feel phony.

However, recognizing that every person embodies multiple facets of themselves is crucial. In your MBA application essay, you are simply choosing to highlight those aspects of your personality and experience that resonate most powerfully with the AdComs. This doesn’t mean you are being insincere; rather, you are showcasing the parts of your identity that best align with the academic and cultural milieu of the school you aspire to join.

Crafting an MBA application essay is a balancing act of authenticity, cynicism, and strategy. By aunderstanding the purpose of your writing, staying true to your stories, and strategically aligning them with the values of your target program, you can create a compelling narrative that is both sincere and persuasive. Remember, the goal is not just to tell a story, but to tell your story in a way that aligns with the expectations and values of the AdComs, opening the door to the next big step in your career and personal development.

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.

Storytelling Mistakes on Your Personal Statement (and how to avoid them!)

Cartoon of a young South Asian man, animatedly telling a story to a captivated, diverse audience in a modern conference room. He is dressed in a smart business suit, gesturing with his hands as he speaks. The audience, consisting of various ethnicities and genders, shows expressions of engagement—some are leaning forward, others are laughing, and a few are clapping. A projector screen displaying a presentation is visible in the background, adding to the lively atmosphere of the interaction.
Understanding how to tell your story is key to success!

In nearly 20 years of helping people get into their dream schools, I’ve made a point of working with clients to create essays that are both engaging and substantive. This balance is the key to a great essay for graduate or professional school. But, somewhere along the line, people got it in their heads that the only purpose of a personal statement was to let the reader get to know them. This is a mistake.

Over and over, I will read a personal statement for medical school or law school in which the author will tell a story that is highly personal to them, but in which they fail to link that story to their application’s core strengths and themes. When I try to explain that they need to focus on things germane to their application, they will tell me that they want to let the reader know who they are, as if this is a sufficient explanation for a medical school essay that focuses almost exclusively on their love of triathlons or a law school essay that does not ever use the word “law.”

Why does this happen?  Essentially, it happens because people get so fixated on writing an *interesting* essay that makes the applicant sound *unique.*  I hear these words –interesting and unique- all the time, and while they are important goals, and they will help an essay if used properly, they are a means to an end and not the end itself.  The end, the purpose, and your primary motivation in a personal statement are simple: convince the reader that you are prepared and qualified for admission.

Given this, as you write your personal statement, you should keep in mind a simple and well-worn maxim that every salesman has heard a million times: Always Be Closing (ABC).  In other words, at every point in the essay, you need to keep in mind whether or not what you are saying is moving the reader closer to believing that you have the requisite knowledge, experience, and understanding of the field you hope to enter.

For every story, for every paragraph, and for every sentence, you do need to ask yourself, “What does this say about the strength of my candidacy?”  If the best that you can come up with that it says something interesting or unique about you, it doesn’t pass the ABC test.  On the other hand, if it shows that you have an important and germane skill or perspective, then it passes the ABC test.

Now, what I am NOT saying is to be boring or rote, or to provide a straightforward rendering of your CV in essay form. If there is some aspect of your personality that is meaningful to you, then take the extra time to think about how it aligns with your application. For instance, if you’re a triathlete applying to medical school, can you create an overarching frame or metaphor and use the three phases of a triathlon to discuss the three pillars of your preparation for medical school? Or perhaps you’ve learned things from preparation and training that are germane? Did the discipline you found in the pool, track, and open road give you a framework for thinking about challenges? In other words, a great story is wonderful… so long as you connect it to what you’re doing and who you aspire to become.

The story is your way in, but it’s not the sale. Make them interested, then make the sale. Always be closing.

For more tips on how to build a story that moves the reader AND improves your application, check out these two videos we did:

And

For more help with your personal statement, check us out at Gurufi.com. Our personal statement editors and consultants have decades of experience helping clients get into top Masters and Ph.D. programs in STEM, humanities, fine arts, and social sciences. Our specialty is helping you craft compelling personal statements that move the needle in your admissions process! For questions, shoot us an email at service@gurufi.com. Check us out on Facebook, Twitter, and LinkedIn.